
Toyota, one of the nation’s most successful corporations, began a partnership with NCFL in 1991. In addition to a commitment of more than $36 million to establish model literacy programs throughout the country, Toyota has also contributed a wealth of in-kind support – including advertising, planning and management expertise – to form one of the most progressive corporate/nonprofit partnerships in the nation.
Three major programs have been developed through the Toyota partnership based on the family literacy model of parents and children learning together. The models, as described below, have influenced federal and state legislation, leveraged local dollars to support family literacy and led to successful programs being replicated across the country.
Today, Toyota has funded 241 family literacy sites in 47 cities and 29 states that have impacted the lives of more than one million families. Following the tremendous success of the first Toyota initiative, subsequent programs have built upon the best practices identified by their predecessors.
TFLP Sites Map

Communities that have received Toyota grants have been able to leverage millions of dollars in additional funding to replicate and sustain the different models of family literacy. For example, Los Angeles, New York and Providence alone have leveraged almost $27 million to replicate family literacy. The combined investment leveraged in other cities, some of which span an 18-year program implementation, includes federal dollars and private funding from local foundations. Through collaborative partnerships with local universities and colleges, adult education services have been funded. These efforts, combined with in-kind dollars and services, have multiplied the efforts of the Toyota/NCFL partnership.
And the partnership continues to grow.
Improving the lives of immigrant families: Established in 2003, the TFLP is addressing the growing educational needs of Hispanic and other immigrant families by increasing English language and literacy skills for adults while also supporting their involvement in their children’s education. As of spring 2009, this program is active in 25 communities and 75 elementary schools across the country. Click here for more information on the need, results and success stories for TFLP.
TFLP is unique because it not only addresses the educational needs of adults as well as children, but it also brings parents and children together in a classroom and utilizes programming that is culturally relevant to the populations served.
The program increases basic language and literacy skills among Hispanic and other immigrant families, and provides parents with the skills they need to help their children succeed in school. It serves children in kindergarten through third grade and their parents.
The Toyota Family Literacy Program (TFLP) focuses on Hispanics and immigrant families for several reasons:
Through the strong bonds of Hispanic families, TFLP is unlocking their learning potential to dramatically improve the educational attainment and economic situation for multiple generations.
Results from the TFLP programs already implemented include:
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TFLP City Fact Sheets
Las Cruces, NM
Long Beach, CA
Memphis, TN
Springdale, AR
Las Vegas, NV
Reaching at-risk children: Established in 1998, TFS was designed to increase achievement of at-risk children from ages 5 to 12 by implementing strong family literacy services in elementary schools. The program, which was implemented in 15 communities, emphasizes parents' roles as learners as well as supporters of their children's education.
Supporting local programs, preparing preschool children: Established 1991, the TFFL program was created as an innovative approach to improving the education of preschool children and increasing economic stability within our country's most disadvantaged communities. A total of 20 communities participated in this national program.
All Toyota programs use initial start-up funding for three years, while building local funding collaborations to sustain their operation after that three-year period has passed. This has been standard practice in every model program opened through NCFL since 1991.